Toyota Supra Rises from the Ashes

It may be gone but it’s long from being forgotten. Toyota’s legendary namesake, the Supra, is set to be relaunched in their upcoming supercar joint venture with BMW. Rumours that the impending model would wear the celebrated badge were all but confirmed over the weekend when the ‘Supra’ name was registered with the European Union Intellectual Property Office.

The trademark registration of the Supra name in Europe follows up the trademark registration in the United states in 2014 that first set the rumour mill turning. With no other possible replacement for the Supra being sighted or revealed as a concept model by Toyota in recent years, it looks like the name will live on in the upcoming joint venture.

Last sold in 1998, the hiatus of the Supra has led to a cult like following all over the world. One of the most modified and celebrated Japanese sports cars has found a home on the drift circuit and on the drag strip with every imaginable modification leading to some of the most powerful modified cars on the road.

The forthcoming Supra is set to continue the styling cues of the FT-1 concept and utilise a combination of forced induction and hybrid motors that will place it firmly in the firing line of Japanese rivals the Nissan GT-R and the upcoming Honda NSX.